Lynco Products
Creating a series of web-based, interactive collateral to accompany various product lines.
At Lynco Products, my role was to ensure that the various product lines were accurately represented and cohesive across all digital and web platforms. Working alongside our product management and branding teams, I took great care to ensure that all digital applications not only met design standards but were also helpful to our customers. From start to finish, I collaborated closely with each team to create a cohesive and streamlined customer experience that accurately reflected our brand's values and mission.
Involvement
As a multi-faceted designer and developer at Lynco Products, I had the opportunity to craft a diverse range of websites and applications for a multitude of product lines. Collaborating with my team, I brainstormed and developed bespoke solutions tailored to meet the unique requirements of each project. Whether it was designing eye-catching user interfaces, creating efficient backend systems, or implementing cutting-edge technologies, I took pride in delivering top-notch digital experiences that met and exceeded our expectations.
Branding
Graphic Design
Interaction Flows
Prototypes
Demos
Animation
Illustration
Evaluation
Process
Discover
Initial Workshops
Product Maps
Interviews/Meetings
Analyze
Rough Concepts
Alignment
Customer Analysis
Develop
Interaction Flows
Wireframes
Web Demos
Outcome
Future Updates
Evaluation
Documentation
Creating online product experiences
Creating websites and applications for product lines involves designing and developing digital platforms that accurately represent the brand and effectively promote the products or services offered. As a designer and developer, I worked closely with the product management and branding teams to ensure that the digital applications align with the brand's design standards and fulfill the needs of the customers. The websites and applications needed to be visually appealing and user-friendly, with intuitive interfaces that guide visitors to desired actions, such as purchasing products or learning more about them.
Wireframes
Online brand engagement
In order to create a seamless experience for customers across all touchpoints, it was crucial to ensure that the web designs reflected the unique brand messaging and aesthetic of the products themselves. From color schemes to typography, every aspect of the digital design needed to convey the same vibe and energy as the in-store experience. As the designer, I took great care in crafting web content that perfectly matched the product branding, resulting in a cohesive and impactful user experience.
Shared component libraries
Ensuring consistency in user experience was a top priority in creating websites and applications, as many components were shared across different products. As a result, detailed documentation was crucial to maintain a cohesive and familiar feel throughout. While many features could be standardized, there were also opportunities to get creative and tailor experiences to the specific needs of each product line. The framework had to be highly adaptable to accommodate the unique requirements of each project, while still maintaining a reliable and robust foundation.
Component Images
